Upon entering in this partnership, Targetspot takes a new step in its pursuit of international expansion.
Against a backdrop of strong sales momentum and the reinforcement of its sales structure with the recent appointment of a partnership development director, Targetspot had set a goal to open 10 new territories, favoring an approach focused on strong local partnerships.
This new deal with MediaDonuts in India and 6 South-East Asian countries where it occupies a leading position, is thus a major milestone in achieving Targetspot’s international development objectives.
Created in 2010 in Belgium, MediaDonuts is an online advertising and technology company helping advertisers perform and achieve their goals across digital media channels. It has an international presence with offices in 11 countries, across EMEA, APAC & the US with headquarters in Belgium and Singapore. Its activities span digital marketing, media representation and also tech & insights.
This partnership marks the convergence of 2 specialised actors sharing a common vision on the strategic value of quality digital audio inventory. As per the agreement, MediaDonuts will offer its clients in India, Malaysia, Thailand, Vietnam, Philippines, Singapore & Indonesia access to the inventory of Targetspot. On its side, Targetspot will benefit from MediaDonuts’ leading position in audio advertising sales in the area.